NORDSONNE IDENTITY & AnyCare

Is it possible to conduct a campaign aimed at all players in the health care industry? This is the challenge assigned to us by AnyCare, a subsidiary of the Thieme publishing group. And we had to really look at and ponder this question for a long time, until we were satisfied with the result.

With its range of services, the health manager AnyCare caters to all those involved in the health system and acts as an established future network partner to the entire industry. Within the context of strengthening target group communication, the company decided to conduct an image and service campaign. We were allowed to decide on the pitch for this campaign.

The advertising campaign is directed at clinics, registered doctors, statutory health insurance companies and also private health insurance companies and appears in medical periodicals and select online media

Photography
» Jens Bösenberg, Berlin

Other projects for this client
» AnyCare Corporate Wording
» AnyCare Strategic Communication

More information on this client
» AnyCare